Saturday, September 12, 2009

Important to Track Metrics

It is lovely to think that a third party logistics company has your back by making sure that everything is taken care of with the utmost professionalism. It is difficult to give up control and depend upon someone else to take care of a vital role of your business. Although, many third party logistics companies and warehouses do a great job at taking care of your customers, there are those that are concerned more about their profits rather than providing good service. Unfortunately, supervisors for these companies do not have a thorough understanding of the correlation between their success and that of their customer.

Consider that your company promises a certain level of service such as an excellent product, delivered in a timely manner, with excellent customer service. If any one of those elements is missing, then the circle of service is broken and profits drop.

The importance of oversight is so important that it can make or break your company’s success. Metrics is important to measuring the consistency or lack of service being provided to both your organization and customers. Tracking activities such as number of returns, complaints, customer service, increase, or decrease in sales, success of programs, among a plethora of facts will help you to monitor closely success rate. Remember that you will need to set benchmarks in order to compare your numbers.

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