Friday, December 4, 2009

Smart Labeling

Along with the many labeling requirements that come along with warehousing and third party logistics is the responsibility of choosing the right label printer and encoder. The wrong decisions can cost you more than time lost. It can result in shipping delays, which ultimately means unhappy customers and lost revenue.

There are numerous types of printers from which to choose. So, what is out there?

· The print and apply method is pretty self-explanatory
· Thermal transfer print technology entails using heat to melt the material from the tape onto the label
· The Tamp-Down method includes pressing the adhesive side of the label to the product
· The Blow-on methods requires a burst of air to imprint the label
· The wipe-on technology uses a pressure sensitive application process

A relatively new method of labeling involves a reduced glue labeling technology, which uses less glue by applying the adhesive to the leading edge of the label and on the trailing edge, which overlaps the leading edge of the following label. This method has proven to be cost effective by reducing the cost of adhesive from 30 to 50%.

No matter what label printer technology you decide upon, make certain that you can integrate the software and hardware with your current equipment. Consider price-point, cost of integrating new and old technology, and allotment of time required to make the change.

2 comments:

Anonymous said...

May I suggest going with the recommended printer for your labeling software. Trying to save a few bucks by purchasing a discount printer could cost you thousands in bad business. Also, introducing glue or adhesive into the process only adds to labeling costs and perhaps your stress level.

AAlbright said...

Great input

 
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